Articles

An annual report can be so much more than thirty pages crammed with financials. When approached with an eye for storytelling, an annual report can transform into an asset to any organization—one that inspires confidence, celebrates achievements, and illustrates the impact of their work!

Marketing teams sit on a goldmine of customer insights, campaign performance metrics, and behavioural data, but often that data is scattered across disconnected tools, platforms, and departments. The result? Missed opportunities, inefficiencies, and campaigns that fall flat.

Marketing teams are built to execute, and that’s the challenge. Execution without direction can mean a flurry of effort that doesn’t move the needle. A strategic plan changes that.

Social media isn’t what it used to be. It’s time to get clever with your content strategy. Embrace scarcity. Focus on quality over quantity.

Let’s talk about five ways to turn checkout into an experience that keeps customers engaged.

The Government of Canada has extended the 2024 charitable donation deadline.

How do you make sure your message cuts through the noise?

As we wrap up 2024, we’re taking a moment to celebrate what has been an incredible year for Hughes&Co.

The right branding can make the mundane memorable and can create a compelling narrative that resonates with customers.

Kamala Harris’s 2024 presidential campaign didn’t win her the presidency, but it did win the internet.

Some brands aren’t just liked—they’re loved. They’re tattooed on arms, worn on chests, and hashtagged in captions.

We had the opportunity to engage with a group of non-profit organizations looking to get their paid digital advertising strategies underway. For a lot…