For generations, Hudson’s Bay Company (HBC) was a cornerstone of Canadian retail, a brand synonymous with tradition, history, and reliability. However, in the rapidly evolving retail landscape, tradition alone isn’t enough to keep a business thriving.
An annual report can be so much more than thirty pages crammed with financials. When approached with an eye for storytelling, an annual report can transform into an asset to any organization—one that inspires confidence, celebrates achievements, and illustrates the impact of their work!
Marketing teams sit on a goldmine of customer insights, campaign performance metrics, and behavioural data, but often that data is scattered across disconnected tools, platforms, and departments. The result? Missed opportunities, inefficiencies, and campaigns that fall flat.
Marketing teams are built to execute, and that’s the challenge. Execution without direction can mean a flurry of effort that doesn’t move the needle. A strategic plan changes that.
Social media isn’t what it used to be. It’s time to get clever with your content strategy. Embrace scarcity. Focus on quality over quantity.
The Government of Canada has extended the 2024 charitable donation deadline.
Kamala Harris’s 2024 presidential campaign didn’t win her the presidency, but it did win the internet.
Non-profits, the clock is ticking. Year-end giving season is upon us, and if you’re not already planning, you’re officially behind. Here’s how to make your year-end campaign stand out in the flood of fundraising noise.
At Hughes&Co, we’re proud to be a Niagara marketing agency that calls this region home. Our roots here shape our work, our clients, and the creativity we bring to every project.
Discover the importance of original content in your marketing strategy and how it can boost your SEO, engage your audience, and set your brand apart.