Your Website Isn’t a Newspaper
“Above the fold”, the lovely newspaper term born in the 18-whatever’s, was coined to ensure the wildest headline and most important stories were visible to a passerby before they decided whether to buy.
Thinking About a Rebrand? Read This First
Rebranding isn’t just about a new look, it’s about making your brand feel right again. Here’s a simple breakdown of how we’ll get you there.
The Magic of Collaborative Design
This is all about mixing different perspectives, challenging each other, and making something stronger together than any one of us could alone.
Allie Hughes joins the United Way Niagara team as 2025 Campaign Chair
Niagara, ON, June 9 2025 – United Way Niagara is excited to announce that Allie Hughes, Founder and CEO of Hughes&Co, will be a part of the 2025 Campaign as Campaign Chair.
Bad Websites: A Timeless Tradition
Accessibility isn’t optional. And no, your homepage doesn’t need 3000 words and a carousel from 2012.
Sameness: The Silent Killer
You don’t get remembered for being slightly better or cheaper. You get remembered for being unmissable.
UX Marks the Spot: The Path to a Winning Website
Find your path towards a winning website with simple, actionable steps to improve your user experience.
Investing in Clarity Over Clutter
How do you make sure your message cuts through the noise?
Bold Branding in Boring Verticals
The right branding can make the mundane memorable and can create a compelling narrative that resonates with customers.
Non-Profit Organizations & PPC Advertising
We had the opportunity to engage with a group of non-profit organizations looking to get their paid digital advertising strategies underway. For a lot of them, this felt like a big hurdle. We broke down the very basics of getting started, demystified the process and encouraged them to start small. Stay until the end of […]